Super Group 4

Sales & Marketing

Our sales and marketing team specializes in building premium wine and spirits brands through strategic placements, targeted promotions, and strong relationships with key accounts across our locations.

Our Approach

Our sales and marketing approach is strategic and partnership-focused, designed to grow brands with purpose and impact.

We tailor go-to-market strategies, leverage strong relationships across our locations, and execute targeted campaigns—from retail activations to digital promotions—while providing real-time feedback to ensure long-term success.

Marketing Strategy Meeting

Our Process

1

Brand Evaluation

We begin with a thorough review of the brand’s identity, market potential, and alignment with our portfolio and target market. This includes analysing packaging, pricing, product quality, and compliance readiness for the U.S. market.

2

Strategic Planning

Once approved, we collaborate with the brand owner to develop a tailored market entry strategy. This includes pricing structures, target account segmentation, marketing support, and sales goals specific to Florida, New York, New Jersey and beyond.

3

Import & Compliance Setup

Our team manages all regulatory requirements, including label approvals, federal and state compliance, and logistics for smooth importation into the U.S. We ensure your product is warehoused and ready for efficient distribution.

4

Sales & Marketing Execution

With the product in-market, our sales and marketing teams activate the strategy—introducing the brand to key accounts, organizing promotional events, and executing retail and on-premises activations to drive visibility and sales.

Elevate Your Brand's Presence

Ready to boost your brand's visibility and sales in the U.S. market? Our expert sales and marketing team is here to help you develop and execute a winning strategy.